Packaging with a Purpose
The main culprit for buyers remorse is not truly understanding what it is you purchased. With cannabis, this is all too common of a problem. With so many strains out there in the wild, and a wide array of effects, we’ve made it our mission to provide packaging that helps you understand what it is you’re buying. Find the perfect cannabis product for what you’re looking to dew.
As cannabis has evolved in the legal market, it has become evident that the unique effects behind each cultivar are not only attributed to cannabinoids like THC and CBD, but also stem from other compounds found within cannabis. The entourage effect is a theory that points to all of the constituents within cannabis working together to provide unique effects amongst the different types of cultivars.
Terpenes are a hot topic of discussion for cannabis these days as they have been accredited with providing a lot of the unique smells behind each cultivar and also contribute to the entourage effect and how each cultivar provides the user with slightly different effects. These discoveries within cannabis are very intriguing and will shape the future of how we come to understand the effects behind cannabis. However, this science is currently incomplete and we do not know the exact effects from having a particular terpene in a cultivar of cannabis.
What we do know is that particular terpenes provide particular aromas behind cannabis and that cultivars with similar terpene profiles may have similar highs. Dewey has decided to list the dominant terpene found in each cultivar on the packaging to help provide the customer with some insights into what aromas and effects may be in line with the type of experience they are looking to have with cannabis. Looking for a more complete terpene profile on a Dewey Cultivar? Scan the QR on our packaging and you will be brought to our cultivars page where you can see the test report that maps out the full terpene profile of that specific cultivar.
Dewey acknowledges that listing the dominant terpene information doesn’t provide exact insights into the type of experience you may have with a particular cultivar, but keeps the conversation alive about the role they play in the future of cannabis and the importance of the entourage effect. Have a look at the bottom portion of our labels to find out what Terpene is most prevalent in your favorite Dewey Cultivar!
Strain Naming Convention
Nothing can be more dizzying than trying to keep up with all of the different Cultivars of today. Cannabis, with its wide array of random cultivars, has one of the largest product selection options of any industry that currently exists… This has made it difficult as a consumer to truly understand what it is you are purchasing. Strain names are often a play on the two strains that were crossed to make it, or some novel flavor that sounds attractive to a customer. However, naming conventions of today do not necessarily give you an accurate representation of what it is you are purchasing.
Since Dewey has bred and created all of it’s own unique cultivars, we have a unique opportunity to create a naming convention system that provides you, the customer, with more insights into what you are buying with each Dewey cultivar. Dewey Scientific is not randomly breeding two popular strains, but looking to isolate and pass down specific genes that will contribute to things like unique aromas (terpene profiles), Frostier buds (increased trichome density), or stunning bag appeal (unique colors and bud shapes). Based on the breeding intention and the standout feature of each of our cultivars, we’ve created names based around 3 main qualities of cannabis: Beauty, Aroma/Flavor, and Effects.
Some of our strains were developed to discover how we can pass along genes within cannabis that contribute to unique looking buds. Certain colors of leaves and hairs, the level of frost or trichomes on the buds, and the actual shape of the buds all lead to very interesting and beautifully unique buds. If a Dewey cultivar exhibits a strong set of these visually appealing features, we will create a name that provides a description of this beauty. Our frosty White Sky came out of a research product to increase trichome density. Consequently, the buds are covered in shiny trichomes with light green leaves that light up the eye like a bright white sky.
We’ve all had different cultivars that taste and smell wildly different. Some of these aromas and flavors are more appealing and stronger than others and these differences can be directly attributed to the different terpene profiles amongst all the cultivars. Dewey scientific is trying to isolate some of these terpenes in their breeding process and determine how we can breed new cultivars to have particular pleasant aromas. The result of these breeding projects are strains like Dewberry. Dewberry was named to provide clarity to the customer behind this cultivars’ very pungent and sweet berry like aroma. If you are a customer who likes to shop based on terpene profiles, be sure to check out our cultivars named with flavor in mind.
Breeding for Terpenes not only produces standout flavors and aromas, but can also provide us with cultivars that have very unique and powerful effects. Although terpene science is not exact as to how individual terpenes affect the high, we can conclude that an abundance of different terpenes will provide unique highs behind each cultivar. In our quest for breeding for terpenes, we come across cultivars that provide a very powerful and unique high. In instances where these highs are a standout feature of the new cultivar, we will name the cultivar to clue in what kind of effect or experience a customer will get from consuming it. Happy Trails is a Dewey Cultivar that provides a good example of this. With a very vibrant and robust terpene profile, Happy Trails provides a very upbeat and euphoric high that makes it the perfect hiking buddy. If you are a customer looking to pair your cannabis with the type of effect you’re looking for, be sure to try some of our cultivars with naming conventions that clue into the effects behind the high.
The terms Indica and Sativa have been adopted into the early days of cannabis as our best attempt to describe the difference in effects between strains. Although it is apparent that some strains provide more uplifting and euphoric effects while others can be more sedative and relaxing, these terms actually only signify where these two strains originally came from (Indica having origins traced back to mountainous regions like India and Afghanistan) and (Sativa having origins traced back to tropical regions like Southeast Asia and South America)
Although some cultivars originating from Indica may have provided some more relaxing effects and some Sativa originating cultivars have had more uplifting effects, this is far from a perfect system to clue the customer into what kind of effect to expect. What truly dictates the differences in effects is how all of the components in cannabis work together in different ways in whats called the entourage effect. Cannabinoids paired alongside different terpenes are truly what dictate the differences in effects and since Indica and Sativa do not differentiate in the types of cannabinoids and terpenes found in both land race cultivars, these terms are essentially meaningless when it comes to what kind of high to expect.
The frustration is that terpene science and the entourage effect are not fully understood at this point in cannabis to say that particular combinations of these components dictate the effect behind the cultivar, but the differences in effects can definitely be felt by the user. So, in our best attempt to truly represent the more day time or night time effects provided with cannabis, we at Dewey are relying on the testimonials of cannabis experts to determine our effects scale. Before a new Dewey cultivar is released to the market, Dewey samples and surveys budtenders to gather data on what effects were most commonly felt by people who have tried it. The results of these budtender surveys determine where we place our slider on our Moon and Sun scale. If the slider falls close to the sun, this means that users typically get more upbeat, cerebral effects. If you find the slider closer to the moon, the strain has been reported to deliver more relaxing and sedative effects. If it falls in the middle, then it has a nice combination of effects that doesn’t lean too heavy in either direction.
The sun/moon scale is a more accurate representation of effects and is further supported with an easy to use color system. If you’re looking for more active strains falling closer to the sun, look for Dewey cultivars that come with an orange label. If you want a more sedative and relaxing experience, look for a Dewey cultivar with a blue label. And if you want a nicely balanced strain that pairs relaxation with euphoria, look for our cultivars under our green labels.
Interested in learning more in depth information on each Dewey Strain? Scan the QR code on the front of our flower packaging to pull up a wealth of information on each of our cultivars inlcuding: Genetic History, Flavor and Aroma Profiles, In Depth Terpene Profiles, Effects Map, and Reviews from Budtenders Across the State.